Global Marketing Development Specialist

At Musco, the industry-leader in sports lighting, our motto is, “We Make It Happen.” There is a can do, innovative spirit here. We are problem solvers, always up for the next challenge. While our headquarters are in Oskaloosa, Iowa, we are a global company, providing lighting solutions at stadiums, arenas and venues in more than 125 countries.

The Musco Global Operations Team is currently seeking a Global Marketing Development Specialist to work from our Oskaloosa office. This position will focus on working cooperatively with Sales, Marketing, and other members of the distribution team to enhance overall sales operations processes and provide business analysis, reporting, and coordinate marketing initiatives to develop materials and campaigns that support sales goals and objectives. If you’re solutions-focused, detail-oriented, and a strong communicator, we look forward to hearing from you. More details about the role are below.

What you will do as a Global Marketing Development Specialist:

• Liaise with marketing to identify needed marketing material and be point person for developmental sales in new marketing initiatives including sales brochures, case studies, and articles that will drive visibility and increase Musco awareness in the market.
• Assist with managing social media content, web stories, and photo pages for global regions. Monitor relevant social media activity and coordinate approvals from sales reps, ensuring that content aligns with ongoing sales initiatives. Review marketing’s social media plans and suggest adjustments to improve alignment with sales goals.
• Coordinate marketing and sales requirements for tradeshows, including fixture samples, follow-up reports, lead capture, giveaway items, and 3D model demos. Collaborate with marketing to manage promotional materials, including landing pages, flyers, and banners.
• Provide ongoing support for international marketing contacts and assist with the creation and translation of brochures, datasheets, and other documents.
• Gather project details from sales reps for the creation of marketing content. Assist with the development of external presentations and informational packets that promote Musco’s products and services, ensuring that materials align with corporate goals and reflect current market trends.
• Partner with marketing on year-end planning for regional goals and marketing initiatives. Lead collaboration efforts for special projects, social media campaigns, and process improvements to enhance overall efficiency.
• Act as the primary point of contact between sales and marketing, handling a wide range of requests, feedback, and support questions from both teams. Facilitate communication between sales reps and marketing to ensure alignment on promotional strategies and marketing goals.
• Coordinate details of events such as sales meetings and training, business meetings, virtual events, and customer visits, ensuring all promotional and training materials are consistent with the Musco brand and effectively engage the target audience.

What you need to be successful:

• Bachelor’s degree in Business, Communications, Marketing, International Studies, or a technical field preferred
• Two years previous experience in a technical customer support role is preferred
• Excellent verbal, written, and telephone communication skills
• Self-directed within a team environment with the ability to manage multiple tasks at one time
• Detailed, organized, and results driven with the ability to solve problems
• Exhibits proficiency in computer skills and use of the Musco project management system
• Understanding of Musco and company business practices
• Knowledge of the sales and marketing processes

Other Special Requirements:

• Occasional overtime and weekend hours may be needed
• Occasional international travel may be needed

Who is Musco?

Musco is the global leader in sports and large area lighting solutions. From the beginning, our team-first culture has enabled us to envision, create, refine, and guarantee innovative lighting and field solutions. We are forward thinking, always striving to create the next generation of technology.

A privately held company since our founding in Oskaloosa, Iowa in 1976, our supportive and caring culture is based on relationships and creating value. We’re proud to support our team, our communities and our environment through partnerships such as our Mini-Pitch System™ Solution in partnership with the U.S. Soccer Foundation and our work with the International Dark Sky Association to minimize glare and protect the night sky.

If you’d like to work with a Team that appreciates you, is invested in your future, and supports communities around the globe, Musco may be a great fit for you.

Learn more about what makes Musco unique:

Teamwork is Key to Success at Musco Lighting

Musco Lighting Offers Opportunities to Learn & Contribute

Musco Innovation Extends Beyond Products

What does Musco offer?

At Musco we offer opportunities for meaningful work at a company you can be proud of. That includes supporting learning through on-the-job experiences and options to develop and grow through different roles within your organization. We value our team members and support a work-life balance with flexibility for you to volunteer in your community, attend family activities, or to simply have time to do the things you enjoy.

In addition, we offer:

• Choice of health insurance plans, all with low out-of-pocket costs
• Comprehensive paid leave package
• Profit sharing – variable compensation paid annually based on overall company profits
• 4% 401K match and immediate vesting

Stay connected with us on social media to learn more about the Musco Team: LinkedIn | Facebook | YouTube | X